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In this dinner meeting, CNSV member Karl Mathia will introduce his new robotics book Robotics for Electronics Manufacturing - Principles and Applications in Cleanroom Automation. Karl will describe early substrate-handling robots and how current cleanroom automation technology evolved over time, and will outline some future industry trends. The consulting agreement is critical to a consultant's business success since its provisions need to clearly define the intentions of all parties. In this talk, Dave Stevens will describe the requirements of a model consulting agreement. This is an interactive seminar and simultaneous webinar. In addition to a website, there are a few basic pieces of marketing collateral that are very important to building visibility and credibility for the engineering consultant. This collateral will be described, along with a number of examples. Clark Dodsworth will provide the historical background of augmented reality technology, and will discuss current developments in a framework of the broader trend toward locational, hyperpersonalized, context-driven, information services management. This presentation will explore three critical questions to pose during an interview. These questions will provide you with a better understanding of your prospective client's needs while allowing the interviewer to gain confidence about your skills.
Conference: Ethernet Technology Summit
Wednesday, February 24, 2010
IEEE-CNSV will have a booth on the Exhibit Floor at this conference, providing CNSV members with a great vehicle for publicizing their skills as well as the merits of our organization. CNSV members also receive special pricing for this conference. Many aspects of this event are free, so register now on the conference website. In this talk, consultants will learn how and why to get Green Business certification for their consulting businesses, whether based in their homes or located in an office. Arthur Keller and Lisa Rose will describe the certification process, as well as rebates and other resources available for implementing measures to conserve energy and water, and prevent waste and pollution. Join Joel Williams and Tal Lavian in this Seminar/Webinar as they discuss what consultants need to know: What patents are and how they are used, infringed, licensed, and litigated and how to work with your clients on IP issues and perhaps get started on your own patent.
What Everyone Should Know About China
Tuesday, January 19, 2010
Nearly 40% of the world's production is now in China, and it is the world's fastest-growing middle-class market. Because our everyday lives are affected by what goes on a hemisphere away, a fundamental understanding of this market is important to anyone wishing to be better informed about what their future holds. Consultants must often estimate the time it will take to generate measurable results for a client, but they often lack any real tools to do this other than their own experience. This presentation will describe how best to approach this task by introducing the concept of "Half Life" for estimating how long it will take to achieve 50% of a targeted goal. This presentation will also illustrate how technical consultants can migrate into management consulting and profit from the transition.
CNSV Event Details
Get Your Consultancy Certified as a Green Business
Tuesday, February 16, 2010 7:00 PM
KeyPoint Credit Union
2805 Bowers Ave., Santa Clara, CA 95051
Arthur Keller, Minerva Consulting; Lisa Rose, Santa Clara County Green Business Program
Free to the public
No RSVP needed
Map & Directions
Program Slides

Significant parts of the San Francisco Bay Area are at risk for increased flooding as a result of climate change. Landfill space is being depleted rapidly, with alternative space increasingly scarce. Climate change coupled with increasing population is already exacerbating droughts and reducing effective water storage capacity.

More than 450 businesses and public agencies have been certified as Green Businesses in Santa Clara County, part of the more than 2,000 businesses certified throughout the nine Bay Area counties. These businesses are making a difference in addressing these critical environmental issues by conserving energy and water, preventing pollution, minimizing waste, and reducing their carbon footprint.

In this talk, consultants will learn how and why to get Green Business certification for their consulting businesses, whether based in their homes or located in an office. In this economy, anything a consultant can do to have a marketing edge is important, and becoming a certified green business can improve one's visibility. Once a business is certified, it is added to an online directory which provides access to a marketing tool kit. The business receives a framed certificate and window decal, and is able to use the Green Business logo in its marketing collateral.

Arthur Keller and Lisa Rose will describe the certification process, as well as rebates and other resources available for implementing measures to conserve energy and water, and prevent waste and pollution.


About the Speaker
Dr. Arthur Keller is Managing Partner of Minerva Consulting. He advises startups on technology strategy, business strategy and intellectual property strategy, and is an Expert Witness in patent infringement cases. He is on the board of GenMobi, a startup providing identity security solutions, and is a lecturer of Technology and Information Management at UC Santa Cruz.

Minerva Consulting is a home-based consulting business that is a member of Sustainable Silicon Valley, and was first certified as a Green Business in 2006. Minerva Consulting is carbon neutral, reducing its carbon footprint through electric cars and 100% Palo Alto Green renewable power and other measures, and by offsetting the remainder.

Dr. Keller received his MS and Ph.D. in Computer Science from Stanford University, and his BS in Mathematics and in Computer and Information Science from Brooklyn College. He is an IEEE Senior Member.

Lisa Rose is a Senior Management Analyst with the County of Santa Clara's Integrated Waste Management Division. She has worked for the County for over nine years, and has been the Green Business Coordinator for the last five. Lisa also oversees the County's Graffiti and Litter Abatement Program and staffs the Recycling and Waste Reduction Commission. Lisa has also worked as a Community Coordinator in the City of San Jose's Anti-Graffiti Program.

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