Good positioning, differentiating, pricing, and partnering are developed as part of a marketing strategy that answers key questions about the engineer consultants' market, target client needs and problems, and unique consultant capabilities that can be proven. Al Peterson will take you through the steps to accomplish just this. IEEE-CNSV will have a booth on the Exhibit Floor at this event, allowing CNSV members with a great vehicle for publicizing their skills as well as the merits of our organization. CNSV members also receive special pricing for this conference, and two CNSV members will be awarded full conference admission as well. Many aspects of this event that are free, so register now on the conference website. Join Carl for a morning of "hands-on" training. Carl will lead you step-by-step through the process of setting up a "consulting resume presence" on craigslist. Join Steven Cerri, engineer, consultant, trainer and coach to engineers, for a morning of communication training. IEEE-CNSV member Larry Nagel will talk about the SPICE, the circuit simulation program he first developed while a student at UC Berkeley in the late 1960s. This talk will provide an overview of common programming methods in the cloud, including MapReduce, Hadoop, and Cascading. In this interactive presentation, Jacky Hood will show how service products have eclipsed object products in recent years. She will categorize engineering disciplines into gone, going, and growing. For the growing disciplines, she will explore how engineers and engineering consultants can quickly build on their education and experience to position themselves to profit from the services revolution. This seminar is sponsored by KeyPoint Credit Union. It is specifically designed for anyone who is developing a consulting or contracts business. Note: This is not an IEEE-CNSV event. It is sponsored by KeyPoint Credit Union. This talk will outline the disruptive forces in the cellular industry as subscribers grow, cell phones become broadband-enabled, and revenue plans fall. These are having a great effect on network infrastructure and in particular backhaul. The deficiencies of current networks will be explored, and the future roles of different technologies discussed.